You Can’t Trust the Reports If the Books Aren’t Right - Insurance Agency Accounting

Insurance agencies run on data—policy data, carrier data, client data, and most importantly, financial data.

 

 

But here’s the problem: if your books aren’t accurate, your reports can’t be trusted. And if your reports can’t be trusted, your decisions are built on a shaky foundation. Whether you’re analyzing profitability, budgeting for growth, or preparing for a merger or acquisition, every strategic move your agency makes depends on having reliable financials.

 

 

At Angela Adams Consulting, we help agencies clean up their books, reconcile trust accounts, and align AMS data with financial reporting—so you can make confident, informed decisions.

 

Here’s why bad books = bad reporting, and what your agency can do about it.

 

 

1. You Can’t Make Smart Decisions With Inaccurate Data

You rely on reports to tell you things like:

  • How profitable your agency really is
  • Which producers or departments are underperforming
  • How much you can reinvest in growth
  • Whether your trust account is balanced
 

But if the numbers behind those reports aren’t accurate, your assumptions will be wrong. And that can lead to poor decisions—like overhiring, underpricing, or ignoring cash flow red flags.

 

 

Common signs your books may be off:

  • You’re constantly adjusting journal entries manually
  • Trust and operating accounts don’t reconcile cleanly
  • Your P&L never quite matches what’s in your AMS
  • Your CPA always has questions you can’t answer
 

 

Our Insurance Agency Accounting Services ensure your numbers reflect reality, not guesswork.

 

 

2. Most CPAs Don’t Know Insurance-Specific Accounting

Your CPA is a valuable partner during tax season—but insurance accounting is a whole different ballgame. Most CPAs:

  • Don’t understand trust accounting or why it matters
  • Can’t reconcile carrier statements or download activity
  • Don’t use (or know how to interpret) AMS360 financial reports
  • Focus on tax reporting—not operational insight
 

That’s where Angela Adams Consulting steps in. Our team includes bookkeepers, trust account experts, and agency consultants who work exclusively with insurance agencies. 

 

We know:

  • How to match up direct bill and agency bill commissions
  • How to align AMS360 with your general ledger
  • How to keep you compliant with DOI and E&O requirements
 

 

3. Bad Books Can Lead to Compliance Risk

Beyond inaccurate reporting, messy books can lead to serious compliance issues—especially when it comes to trust account management.

Improper trust accounting is one of the most common audit failures in the insurance industry. 

 

If your agency is collecting premiums or managing client funds, you’re responsible for:

  • Keeping trust and operating funds separate
  • Reconciling trust accounts monthly
  • Ensuring carrier payables are accurate and up to date
 

If you’re not doing this correctly—or if your team doesn’t even know where to begin—you could be facing DOI penalties or E&O exposure.

 

Our team ensures:

  • Monthly reconciliations are completed correctly and on time
  • Trust accounts remain audit-ready
  • Your agency stays in compliance and sleeps well at night
 

 

4. Your AMS Data and Your Financials Must Align

Your Agency Management System (AMS) is where the magic happens—but only if it’s working in harmony with your financials.

We often see agencies where:

  • Carrier commission statements don’t match AMS360 records
  • The general ledger in QuickBooks doesn’t reflect agency bill activity
  • Producers are paid based on incorrect performance numbers

 

These issues aren’t just frustrating—they’re expensive. And they erode trust across your team.

 

At Angela Adams Consulting, we specialize in systems like AMS360, Epic, and HawkSoft, and we know how to:

  • Set up workflows that sync with your accounting software
  • Create reporting that’s both operational and financial
  • Automate where possible—and simplify where necessary
 

 

If your accounting team is struggling to interpret AMS data, it’s time to bring in a partner who knows both.

 

 

5. Clean Books Unlock Real Growth

Want to scale? Buy another agency? Add producers? You can’t do any of that confidently if your books are full of holes.

 

Clean financials give you:

  • Visibility into your most profitable revenue streams
  • Accurate forecasting and cash flow projections
  • Confidence when speaking with banks, buyers, or investors
  • Peace of mind when setting bonuses or compensation

 

We help agencies build a financial foundation strong enough to support growth. Not just for tax season—but year-round, for long-term success.

 

Combine this with our Financial Coaching Services to turn clean books into smart strategy.

 

 

Bad Books -> Bad Reporting -> Bad Decisions Infographic

 

Don’t Build Strategy on Bad Books

If your agency’s books are off—even slightly—you’re likely making decisions based on faulty data. But you don’t have to fix it alone.

 

 

With Angela Adams Consulting, you get:

  • Insurance-specific accounting expertise
  • Trust account management and monthly reconciliation
  • Financial cleanup and AMS alignment
  • Support that helps you move forward confidently
 

 

Book a Meeting Now to get your financials in order—and start trusting your reports again.

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Angela Painter

Consultant

Angela is a popular speaker at NetVU conferences whether it be a local Chapter meeting, virtual webex session or National Conference. This is due to her experience with the Insurance Industry and passion for Insurance Agency Professionals. Angela has been in the Insurance Industry since 1980. She has held various positions with Carriers including System Interaction Specialist, Personal Lines Underwriter, Commercial Lines Underwriter. In 1992 Angela became a Licensed Property & Casualty agent for a large Brokerage firm in the Washington area specializing in Financial Products before joining Vertafore in 1996. While at Vertafore Angela Painter worked primarily in Development as a Senior Business Analyst and Product Manager on AfW and the AMS360 product since its inception. As the AMS360 Product Manager Angela worked closely with Agencies, Sales, Support, Implementation, Training and Development Teams to analyze, research, prioritize, design, and implement features within the AMS360 system.