Greenhouse Membership

A nurturing place where small agencies grow on purpose.

Greenhouse helps independent insurance agencies that want to grow — but aren't yet sure what support comes next. Real coaching, real strategy, real momentum, built around the stage your agency is in right now.

$200
/ month No contracts · Cancel anytime
25+ yrs Agency Expertise
Trusted Nationwide
  • Monthly Coaching
  • Strategic Seminars
  • Peer Forum
  • Lighthouse Academy
  • Formal Reviews
  • Download Store Discount
Why Greenhouse

Growth feels possible. We make it navigable.

Many agencies reach a point where growth is within reach, but the path there feels overwhelming. Greenhouse gives you three things every growing agency needs.

Sustainable Momentum

Progress built to last. By strengthening your foundation first, Greenhouse helps you move forward intentionally and keep growing with confidence over time.

Guided Growth

Clear direction for early or transitional stages. We help you identify what matters now and take the right step at the right time — without the overwhelm.

True Partnership

A trusted consultant works alongside you — understanding your goals and helping decide what support makes sense now, and what can come next.

The Greenhouse Growth Path

Enter at any stage. The direction stays the same.

Whether you're establishing a foundation, expanding operations, or refining systems for the long term — the program meets you where you are.

  1. Stage 01

    Plant

    Establish a strong foundation: clean operations, the right setup, and clarity on your starting point.

  2. Stage 02

    Tend

    Build consistency across your team and create the repeatable habits that keep an agency healthy.

  3. Stage 03

    Grow

    Expand operations with intention — prioritizing what matters and pacing growth so it sticks.

  4. Stage 04

    Flourish

    Refine systems for long-term performance and sustainable, confident momentum year after year.

Agencies may enter Greenhouse at different stages depending on current needs — but the focus remains the same: stronger operations, healthier teams, and sustainable growth.

Meet Your Consultants

Guidance from people who have been there.

Your Greenhouse consultants have owned an agency, coached agency owners, and worked across sales, underwriting, operations, and the industry's biggest software companies. They know exactly how to guide yours.

Ron Hocutt, Greenhouse Consultant

Ron Hocutt

CIC · CRM Greenhouse Consultant

Ron has been immersed in the insurance ecosystem since 1993 — combining deep technology expertise, 17 years as an independent agency owner, and a relentless focus on real-world value.

  • 17 Years as an agency owner
  • 30+ Years in the insurance industry
  • CIC Adjunct faculty, Risk & Insurance Education Alliance
Meet with Ronald Hocutt
Leigh Anne Coleman, Greenhouse Consultant

Leigh Anne Coleman

Greenhouse Consultant

With 25 years of experience across the insurance industry, Leigh Anne brings a practical, firsthand understanding of independent agency operations, sales, underwriting, and growth. Having worked in multiple roles throughout the industry, she helps agency owners build stronger businesses through better systems, structure, leadership, and direction.

  • 25+ Years Insurance industry experience
  • Agency Growth Former Agency Growth Coach
  • Real-World Experience Sales · Underwriting · Operations
Meet with Leigh Anne Coleman
Free Download

12 Agency Growth Pitfalls holding agencies back

A free guide on the missteps that quietly stall independent agencies — and what to do instead. Tell us where to send it and your copy lands in your inbox.

Send me the free guide

Member Stories

Growth that members can point to.

Agency owners in the Greenhouse share what changed once they had a clear plan, a repeatable process, and a consultant in their corner.

Membership Perks

Everything inside the Greenhouse.

One flat monthly membership. No contracts, no commitments, cancel anytime — just the support a growing agency actually needs.

$200
/ month No contracts · Cancel anytime
Join the Greenhouse
  • 1-Hour Personal Coaching Session Every month, one-on-one
  • Monthly Formal Review Track progress and stay accountable
  • 1-Hour Group Strategic Seminar Learn alongside other agencies
  • 10% Discount in Download Store On every marketing resource
  • Access to Lighthouse Academy Full library of training classes
  • Peer Forum Community Connect with agencies like yours
Common Questions

Good to know.

Quick answers to the questions agencies most often ask before joining.

Who thrives in the Greenhouse?

Small, owner-led, growth-minded agencies in early or transitional stages. It's ideal for agencies with limited internal resources or budget that want clarity on where they are today and what comes next — practical guidance tailored to your stage, not a one-size-fits-all program.

Is Greenhouse only for new agencies?

Not at all. Greenhouse is also for small agencies that want to grow but aren't sure what to do, or when. If growth feels possible but the path isn't clear, you're exactly who this is built for.

How is this different from traditional consulting?

Greenhouse provides growth-focused guidance built around the stage your agency is in right now. Instead of pushing generic solutions or rushing decisions, the focus is on what matters most today, what can wait, and how to move toward your goals without making growth harder than it needs to be.

How hands-on is the support?

Very. You work with a dedicated consultant each month to shape ideas, stay focused, and keep momentum moving forward — practical, ongoing, and built around your agency.

What does it cost?

$200 per month. No contracts, no commitments — cancel anytime.

Get In Touch

Still deciding? Let's talk.

Tell us a little about your agency and where you want it to go. Someone from our team will reach out to answer your questions and help you decide whether the Greenhouse is the right fit.

  1. Send us the form A few details about your agency and your goals
  2. We'll reach out A real conversation, no pressure
  3. Find your starting stage Plant, Tend, Grow or Flourish

Prefer the phone? 888-485-7779

Send a Message

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Angela Painter

Consultant

Angela is a popular speaker at NetVU conferences whether it be a local Chapter meeting, virtual webex session or National Conference. This is due to her experience with the Insurance Industry and passion for Insurance Agency Professionals. Angela has been in the Insurance Industry since 1980. She has held various positions with Carriers including System Interaction Specialist, Personal Lines Underwriter, Commercial Lines Underwriter. In 1992 Angela became a Licensed Property & Casualty agent for a large Brokerage firm in the Washington area specializing in Financial Products before joining Vertafore in 1996. While at Vertafore Angela Painter worked primarily in Development as a Senior Business Analyst and Product Manager on AfW and the AMS360 product since its inception. As the AMS360 Product Manager Angela worked closely with Agencies, Sales, Support, Implementation, Training and Development Teams to analyze, research, prioritize, design, and implement features within the AMS360 system.